Jan 21, 2011

Velour - feelgood preppy stuff

Some facts: 

Founded 1997 by Swede Per Andersson.

First collection launched 2005.

The Long Streets in the Linné district, Göteborg, where the Velour studio is situated, represent a bottom-up scene of the classic mixed-use variety: coffee shops, galleries, artist studios, recording labs and sex shops all sit side by side, sharing the same precious urban oxygen. This origin gives a unique feeling to Velours design and brand.
Next to Scandinavian countries you can buy ‘your Velour’ in Germany, France, Belgium, Holland, Spain UK, Canada, Australia, Japan and the U.S.

 

Looking forward them presenting F/W 2011/12 @ AIFW, Saturday January 29.

 

 

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